Custom Rods

Custom Fishing Rods Built to Your Exact Specifications

Serious anglers know—your rod matters just as much as your reel.

At Ben’s Reel Service, we build custom fishing rods designed specifically for your technique, target species, and personal preferences. Whether you’re chasing bass in local waters or competing at a higher level, your rod should feel like an extension of your hand—not something off the rack.


Why Choose a Custom Fishing Rod?

Once you fish with a custom rod, it’s hard to go back.

Unlike factory rods, every detail is tailored to you:

  • Perfect balance and sensitivity

  • Handle and grip built to your exact feel

  • Guide placement optimized for performance

  • Designed around your fishing style and technique

The result? Better casting, better control, and more fish in the boat.


Built for Bass Anglers, By Bass Anglers

We’re not just builders—we’re fishermen.

With over 25 years of hands-on experience, we understand what makes a rod perform on the water. Every custom rod is built with real-world use in mind, from weekend anglers to tournament-level bass fishermen.


Fully Custom Rod Builds

When you order a custom rod, you’re in control.

Choose Your Components:

  • Rod blank (power, action, length)

  • Reel seat

  • Handle and grip style

  • Guide type and layout

  • Thread wraps and finish

Not sure what you need? We’ll guide you through the process and recommend the best setup based on your fishing style.


Premium Rod Blanks

We build custom freshwater rods from TORAY carbon rod blanks.

Toray rod blanks are high-performance fishing rod components made from advanced carbon fiber composites, widely recognized for their exceptional strength, sensitivity, and lightweight design.

These are trusted by serious anglers for their strength, sensitivity, and performance on the water.


Custom Bass Rods for Every Technique

We build rods for a wide range of bass fishing applications, including:

  • Casting rods for jigs, worms, and heavy cover

  • Crankbait and reaction rods

  • Spinning rods for finesse techniques

  • Technique-specific builds tailored to your setup

Every rod is built with performance, durability, and fishability in mind.


Local Custom Rod Builder – Mint Hill & Charlotte, NC

Located in Mint Hill, NC, we serve anglers across the Charlotte area and beyond.

All builds are done by hand with attention to detail—not mass production. We take pride in doing the job right, not rushing it out the door.

Appointments are required, so be sure to reach out before stopping by.


How to Order Your Custom Rod

  1. Contact us to discuss your build

  2. Choose your components (or let us recommend them)

  3. We build your rod to spec

  4. Pick up your finished custom rod

Turnaround times vary depending on build complexity—reach out for current timelines.


Start Your Custom Rod Build Today

If you’re ready to upgrade your setup with a rod built specifically for you, we’re here to help.

📞 Call or Text: 704-975-8181
📍 Mint Hill, NC (By Appointment Only)